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A guide to using gamification and game thinking to create engaging experiences for people. This book takes you on journey through the theories on which gamification is built, onto practical advice for building �gamified solutions.
"A book that dances in the space where psychology and game design meet, offering practical guidance to gamification - all tied together with Andrzej's best-in-class categorisation of what works most appropriately for whom."
-- Dr Richard Bartle, Professor of Game Design at the University of Essex, Author of "Designing Virtual Worlds"
Andrzej Marczewski's book "Even Ninja Monkeys Like To Play" gives extraordinary and important knowledge upon the topic of gamification and game thinking strategies. �It is a must read for anyone having a beginning interest or even for veterans of the topic. �It provides more than a base of information for anyone to pick it up and understand the topic more deeply.
-- Dr. Anthony Bean, Ph.D., Video Game Expert and Researcher
- Sales Rank: #1955192 in Books
- Published on: 2015-10-06
- Original language: English
- Number of items: 1
- Dimensions: 9.02" h x .47" w x 5.98" l, .67 pounds
- Binding: Paperback
- 222 pages
About the Author
Andrzej is a father of two, husband (of one - because bigomy is frowned upon apparently...), reasonable guitarist, games lover, Batman nerd and Star Wars geek.
Over the years he has had a few jobs, from web designer, to learning technologist to consultant. What has always remained the same is his belief that games have much more to offer the world than just entertainment.
This led him to getting involved with gamification in his spare time. Now he is a recognised expert on the topic, writing a regular blog about gamification, keynote speaking, consulting on and designing solutions - and writing the occasional book.
Most helpful customer reviews
1 of 1 people found the following review helpful.
Putting Gamification to Work
By Zsolt Olah
Amazing!! I've been studying ninja monkeys in the wild for the last ten years. This is the first time someone actually captures them while they're playing...
Seriously, if you want to understand the foundations of gamification, and its relation to game thinking, this is a great way to start. The book not only clears the myth/confusion that often times surrounds the topic, it also takes a deeper, more pragmatic dive into user types and their motivation, which is key in building gamified solutions. Especially appreciated the examples that clarifies the theory behind some of the design implications. I highly recommend you keep this book on your bookshelf, and use it often as you're planning your next gamification project.
The only thing I missed was the colors. Overall, it's a great resource!
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